Let’s reinvent travel.
Leisure Lab is a think tank and media lab to promote sustainable tourism, or as we like to call it BREAK-EVEN TOURISM. In this LAB REPORTS section we publish news articles and create inspirational travel stories to help bring about positive change in the way we travel.
Article NRC: ‘Mass tourism is dead’
Mark Duursma interviewed Els Doets for the Dutch newspaper NRC about the future of her travel agency Doets Reizen. Since the Covid pandamic, she embraced a new course with her company: "Deep" holidays and European destinations. Her words: “Mass tourism is dead. Passive travel - beach holidays in Spain and Turkey, cruises - no longer returns to its old form. We are going to travel with a purpose, to do something ”. We at Leisure Lab totally agree with Els Doets! The article is in Dutch.